IFA is...

...  the world's largest Consumer Electronics trade fair with over 1,000
    exhibitors and 273,800 visitors (2003)

... the industry's No. 1 place for orders, with a volume of 2.4 billion
    Euros

... a trade fair for both experts and the public, featuring special
    services for trade visitors and a varied program with special events
    for consumers

... an incomparable media event: 6,800 accredited journalists from
    78 countries, and 95 hours of TV reports in Germany alone